Roborock is a Chinese consumer goods company specializing in the research, development, and production of robotic home cleaning devices, including robotic vacuums and mops, as well as handheld cordless stick vacuums. It was founded in 2014 with significant support from Xiaomi and is known for its advanced navigation and obstacle avoidance technologies, such as ReactiveAI and LiDAR, which enhance the efficiency and effectiveness of its cleaning products.