**AI Search Optimization** refers to the strategic use of artificial intelligence (AI) to optimize webpages for better visibility and ranking in search engine results. This involves leveraging advanced algorithms, such as machine learning and natural language processing, to analyze and improve content quality, user experience, and keyword relevance. The primary goal is to enhance the performance of web content in both traditional and AI-driven search engines, ensuring it is discoverable, understandable, and effectively utilized by AI systems when generating responses to user queries.